Stay ahead of the curve with marketing industry knowledge that covers, trade shows, branded merchandise, custom promotional products, social media, online storefronts and more!

If you work in non-profit, financial services, higher education, or a credit union, you will want to stay tuned as we are always updating our blog with current information.

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Offset Printing Vs Digital Printing

So you’ve contacted your printer, chosen your material, sent the final design and they ask you, “How do you want us to print this? Do you want us to use offset or digital printing?” Invariably the first question on your mind is: What’s the difference? Well, let’s find out, shall we? What’s Offset Printing If you can imagine the spinning…

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What is a Marketing Portal? How They Make Asset Management Easy

With a marketing portal at your team’s beckon call, gone are the days of emailing designs back and forth or sending pictures of products to your producer to remind them of the exact item you want to order more. Gone are the days when you had to order so much in bulk and have the space to store it, so…

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Inbound Marketing for Colleges: The 3 Stages to Success

Inbounding Marketing is a three-stage system, popularized by the marketing company Hubspot, that moves potential students from prospects to leads to enrollment. The objective for inbound marketing for colleges is to provide information and experiences that are unique and valuable to potential students and makes them come to your university rather than you going to them. The primary medium through…

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Velocity Print Announced the Acquisition of Advantage Press and expanded its footprint to the north country.

Velocity Print Announced the Acquisition of Advantage Press and expanded its footprint to the north country. ALBANY, N.Y., February 21, 2023—( https://www.velocityprint.com/ ): Velocity Print   Velocity Print, a national provider of print, promotional products, mailing, and fulfillment services, is pleased to announce that its family of companies will be growing in 2023.  The announcement was released on February 21st…

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Velocity Print Announces Installation of Konica Minolta’s AccurioPress C14000.

FOR IMMEDIATE RELEASE   Velocity Contact: Dave Benny, President Velocity Print Phone: (888)-371-3487 Email: info@velocityprint.com   Velocity Print Announces Installation of Konica Minolta’s AccurioPress C14000. SCOTIA, N.Y., February 1, 2023—(https://www.velocityprint.com/)   Velocity Print, a national provider of print, promotional products, mailing, and fulfillment services, announced on February 1, 2023, that it has completed the AccurioPress C14000 high-volume production press installation…

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In Response to Recent Reviews

Velocity has only ever received five stars for all of our reviews on Google, a fact we are enormously proud to have maintained and accomplished over our years of service as a print marketing company. When we say we pride ourselves on service, we genuinely mean it. We understand that the products and services we provide our customers are direct…

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7 Trends For 2023 : Promotional Products & Marketing Materials

As we leave 2022 behind and enter 2023, we welcome new trends for promotional products and marketing materials. Although the start of a new year brings to mind the start of a new chapter, we still carry with us our experiences from the past year and a crave for improvement. Emerging Trends For Promotional Products It’s been a few years…

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Financial Services Swag Helps Boost Trust

As a member of the finance world, you work a lot with trust. Trust from your clients that they will have long-term security with your institution, trust that they’re making the right investments, trust that their money will grow, trust that you’re offering them the best rates and options, trust that you’ll be there to help and support them if…

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Perfect Holiday Gift Ideas for Clients

The end of the year announces the gift-giving season. We already talked about giving gifts to employees in a previous blog post, so let’s turn our attention to clients. Your clients know you on a business level for sure and possibly on a light personal level depending on who they are. This works perfectly for managing expectations, but to really…

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Swag Items For Welcoming College Students Back to School

Classes are in full swing, and that’s not all; events on campus and off campus are underway, games are happening out on the fields and clubs are orchestrating meetups! Get The Word Out With The Proper Signage, Banners, and Flyers Nothing makes an event look more organized and legitimate, like high-quality signage. Banners for entryways, branded table cloths, eye-catching pop-ups,…

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Eco-Friendly Promotional Products: Being Sustainable

Regardless of the audience at your next event, there is a widely adopted conscious and social effort to reduce waste in our society. The individual is being called to help the worldwide effort to improve and save our environment. Customers are making final purchase decisions on whether the product is ethically sourced or if the company is making environmental strides….

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Why Colleges Choose Velocity Print for Higher Education Marketing

How do admissions get in front of thousands of students each year to attract them to their institution? With a higher education marketing vendor that understands the exact needs of colleges and offers the tools, services and products institutions require to capture the attention and commitment of students, parents, adult learners and high school audiences. Velocity is that vendor. With…

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