Paper’s Carbon Footprint isn’t as High as You Think

September 14, 2020

One definition of a ‘carbon footprint’ is “the amount of carbon dioxide released into the atmosphere as a result of the activities of a particular individual, organization, or community”.1 For paper products, this includes everything from harvesting trees, through the manufacturing process, to use and disposal or recycling. A look across this entire life cycle […]

Print and Paper The Facts

September 8, 2020

When you think about learning, typically you envision students at their desks putting pencil to paper, or listening to a teacher in the front of the classroom. However, today there are a variety of tools that support learning and literacy. Around the world at an increasingly rapid pace, new classroom learning methods and tools, including […]

What Print Materials Should My Business Be Using?

September 3, 2020

Creating the right marketing mix for your business is the key to driving impactful results from your marketing campaigns. Your mix should include a variety of print, digital and traditional assets. We’re going to focus on what print assets are must-haves for any business and what print materials best serve specific products, services or industries. […]

If You Mean It, Print It!

August 27, 2020

Have you ever considered what your life would be like without print? If language was solely spoken word and nothing was ever written down and distributed, where do you think our world would be? How could you manage your current day without print? Printed writing first appeared almost 5,500 years ago in Mesopotamia. This doesn’t […]

Your Inbox Is Full But Your Mailbox Is Free

August 26, 2020

2020 has marked the transition to working from home that will likely remain in some form once the climatic era has passed. This digital shift accounts for the increase in consumers’ online activity all over the globe. With so much time spent online, businesses are flocking to throw more ad dollars at digital advertising campaigns. […]

How to Empower Your Remote Workforce

June 4, 2020

  2020 marks the largest shift to remote work that this country has ever seen. Some companies are choosing to make this shift permanent for a portion or all of their workforce. As the location of where we are working changes, so must we change how we empower our remote workers. Here are nine ways […]

Velocity Donates 200,000 Face Masks

May 26, 2020

FOR IMMEDIATE RELEASE: May 26, 2020 David Benny Velocity 888.372.3487       Velocity donates 200,000 face masks Coming together as a community Scotia, NY: Velocity, over the past few months, has been hard at work supporting businesses and communities hit by the COVID-19 crisis. In the Capital Region, Velocity recently donated over 200,000 […]

How to Make Working From Home Work For Your Career

April 14, 2020

Many of us in New York state have been asked to work remotely as the need for social distancing and self-quarantining rises by the day. For many, this is the first time they’ve had to adapt their in-the-office work life to their home, where distractions come in triplets and temptations never cease. Even for seasoned work-at-homers, motivation and persistence wains the longer we’re asked to tune in at home and tune out the rest of the world.

How to Use Swag for Higher Education Recruitment

March 31, 2020

If your college or university is attending a recruitment event, college fair, or orientation, the swag you will want to stock are items that are going to serve threefold: draw attention, fill a purpose, and have a visibility factor tied to its use. A tote bag is a perfect example. Let’s breakdown why it meets […]

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