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Category Archives: Case Studies
How appealing is your Annual Appeal?
Thought I would share a story of how we helped one of our clients achieve their annual appeal goal. In past years, this client simply mailed a plain letter on their letterhead asking for a donation. Nothing fancy, no return … Continue reading
Why your printer needs a seat at the table.
What table are we talking about? The marketing table. Many printers no longer just print. Many, like us, are well versed in marketing strategy and can bring valuable expertise to the table during the conception and design stage. Utilize their … Continue reading
CASE STUDY 2: Excelsior College
Timely, efficient order fulfillment Challenge: A growing distance learning college fulfills requests from current and prospective students for print, testing, and course material. With an average of 10,000 requests monthly, managing the requests and inventory was very difficult. Some products … Continue reading
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CASE STUDY 1: Robic Products
Reduce Storage Costs with On-Demand Print Challenge: This company is a wholesale distributor selling their products through a nationwide network of distributors and resellers. They often attend trade shows to promote their product line. Their problem centered on the need … Continue reading
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CASE STUDY 3: Prudential CT Real Estate
Challenge: A regional real estate firm with over 80 branches located in Connecticut supplies printed collateral to all it’s branches. The corporate office creates the marketing materials, has them printed and distributes them to each of their locations. Their inventory … Continue reading
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